According to studies, 90% of people turn to search engines, especially Google, to find something. Therefore, every business must try to gain more visibility on Google. That is how they can achieve more visitors, leads, and conversions. Whenever you searched on Google, you definitely found some businesses appearing on Google Maps. And when you click […]
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Building a strong social media presence is far more than just a post on fan page. Social media listening tools and right approach to social media marketing aids in multiplying business capabilities, and take the customer journey forward and brand’s social media presence to new level. Customers and brands engage over social media platform and […]
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The digital age has brought a dramatic shift in the way businesses market their products. And this shift in marketing strategy has resulted from customers constantly evolving buying patterns. They have started interacting with the brands across several touch points. This change is driving companies to completely alter the way they reach out to customers. […]
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In this internet age, the information travels across the web in a matter of seconds. In order to ensure marketing success, businesses need to set up a compelling online presence. Due to competition growing fierce among businesses, establishing a strong online presence has become much tougher. To boost up brand awareness and spread its presence […]
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In this age of social media, search engines put great emphasis on citations in their search results. A citation, simply put, is a direct mention of a brand or a business in online reviews, comments, blog posts, or social media posts such as Twitter or Facebook posts. These online citations help search engines build a […]
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With consumer products selling rapidly on the internet, it is no surprise that business products are also thinking about going online. After B2C e-commerce became such a huge success, it is now the B2B markets that are benefiting from the e-commerce rage. As per a Forrester report of the B2B eCommerce forecast for 2020, the […]
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A number of small and medium enterprises are now considering cloud based ERP solutions as they have come to realise that it is more cost-effective and its functionality is comparable to on premise solutions of enterprise resource planning. During the last six months, a number of large vendors and small players have invested in various […]
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With the explosion of technology, digital marketing and social media is having a significant impact on businesses. Any company that doesn’t yet have a digital marketing strategy is losing out on the benefits of online marketing.
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