Translate Your Dental Website Into A Tool To Attract New Patients And Improve Your Revenue By Acquiring High Search Engine Rankings With Autus.
The competition in the dentistry industry is increasing with time. And in such cut-throat competition, relying merely upon offline and traditional marketing strategies is not sufficient. Hence, dentists are giving more importance to online marketing to promote their practice. From optimizing and improving their dentist website design, adopting new content marketing strategies, and creating social media pages to fetching quality backlinks through guest posting – dentists are picking up some of the best dental digital marketing practices to get noticed by people looking for dentists in their area.
As a reliable dental marketing agency, Autus offers industry-specific dental digital marketing services to increase the visibility of your practice in search results and attract more potential patients. As around 90% of clicks go to the top three results of the search pages, we help your website achieve that kind of ranking to generate more website traffic, qualified leads, authority, and ultimately more patients.
We Provided Best Digital Services
AVS Heating and Air Conditioning (formerly All Variety Service Co.) has been providing HVAC and appliance services in the Washington D.C. Metro area for the past 30 years. A family-owned business, AVS Heating and Air Conditioning operate with a high degree of professionalism, transparency, and integrity. They serve more than 30,000 families in the Washington D.C. Metro area. They have forged alliances with some of the biggest brands in the HVAC industry.
Some competitors of the client include Arlington HVAC, Mannix Heating and Cooling, and DM Select Services. Many competitors of the client have high-quality links to their sites.
You can never expect a patient to visit a doctor far away from their home at times of emergency. Therefore, they search for local practices for everything these days, including dentists. Their search terms include “dentists near me,” “dental practices near me,” dentists in my area,” “dentists in city/state,” and similar geo-targeted keywords. And dental practices that appear on the first page of the SERPs for those keywords, especially on the top three results, get 90% of the appointment calls. But, unfortunately for many dental practice owners, local dental search engine optimization is still not a priority. And without local SEO, almost no one finds their website. As a result, they miss out on consultation and appointment calls.
At Autus, we protect you from being in such a situation by planning your local SEO. We research area-specific keywords that are helping your competitors rank higher for the “near me” searches, register your business on Google My Business, Google Maps, and other local directory sites, manage reviews, and follow many other local SEO practices to improve your visibility in the areas you want.
Dental search engine optimization is the process of helping your dental practice website rank higher in search engines like Google and Bing. And the purpose of ranking your website higher is to give you a better chance of generating more clicks and attracting more patients to your clinic. If you don’t put dental SEO marketing at the top of your priority list, your potential patients will never be able to find your site, and they will turn to your competitors to get the dental services they need.
For more than 20 years, we at Autus have been serving dental practice owners to reach Google’s top pages, generate qualified leads, and drive sales. With a team of highly experienced and dedicated SEO experts, we stand beyond our client’s expectations by delivering real results and positively impacting their bottom line. In short, we convert your orthodontist SEO investment into incredible SEO plans and bring in the best ROI you desire.
Our SEO Process Starts With Conducting a Complete Audit of Your Website. We Evaluate the Structure, Design, and UX Of Your Website to Check its Performance of Google and Identify Potential Issues Your Site May Have. Once the Site Audit is Performed, our SEO Experts will Generate a Checklist and Relevant Reports Consisting of All Issues that Need to be Addressed. Your Website and Page may Include one or More Technical Errors and Other SEO Problems, Such As:
Our SEO Experts Will Create and Deliver an In-depth Investigation Of Your Website and Its Pages in This Step. Next, They Will Employ Tools Like Google Webmasters and Google Trends to Perform Keyword Research and Understand What People Are Looking For Online. Based On the Findings, They Will Create And Provide an Initial List Of the Best Relevant Keywords That Need to Be Targeted and Optimized. Once the List Is Created, They Proceed to Define the Keyword Objectives.
Next, Our Marketers Will Perform Competitor Analysis to Determine And Comprehend What Your Top Competitors Are Doing in the Industry and Which Keywords They are Targeting. After a Final Deduction, Our Experts Will Focus on Expanding and Filtering the Initially Built Keyword List. In the End, a Definitive List of Finalized Keywords Is Generated And Shared With You.
Next, Our Search Engine Optimization Specialists Will Begin the Process of Optimizing Different Aspects and Content of Your Website For Search Engines And Target Audiences. If Done Accurately, On-page SEO Can Attract and Drive Countless New Visitors to Your website. They will Focus on Improving Different On-page SEO Elements During This Step, including HTML, Content & Site Architecture Elements. They Will Review Your Pages and Optimize on-page SEO by:
Every Business Needs an Optimized Business Profile on Google to Build a Solid Online Presence, Attract More Traffic, Improve User Engagement, and Convert More Leads. That’s Why Our Experts Will Help You Set Up Your Google My Business Account and Optimize It. Once All of The Applicable Sections and Attributes Are Taken Care Of, Our SEO Professionals Will Focus On Optimizing Your Google My Business Account. That includes:
Your Page Content Provides You With the Power to Communicate Your Vision and Values to Your Target Audience and Site Visitors. In Addition, Content Optimization is Essential to Achieve Top SERPs Rankings and Attain Quality Traffic. Our Marketing Experts Will Ensure that Your Web Pages’ Content is Engaging, Informative, and Keyword-rich. Based on Audience Research, Journey Mapping, and Channel Selection, They Will Create and Offer Effective Content Marketing Strategies to Improve Your Website’s Credibility and Authority on Search Engines. Once the Content is Planned, Developed, and Optimized, Our Content Marketing Specialists will Publish and Share it Across Different Web-based and Social Media Channels. We Will Also Help You Repurpose the Existing Content of Your Website as Per Your Requirements and Content Marketing Goals.
There’s no Denying the Fact that Link Building is one of the Most Significant Parts of Your Overall SEO Strategy. Our Digital Marketing and SEO Specialists will Develop and Provide You With a Robust Link-building Strategy to Generate More Traffic and Drive new Audiences to Your Site. They will get High-quality Hyperlinks From Renowned Websites and Link Them Back to Your Business Site. Here’s How Our Experts Can Help You With Link Building:
Last But Not Least, Our SEO Specialists Will Track and Measure the Performance and Effectiveness of SEO Strategies and Campaigns that Were Implemented and Executed. They will Provide you With Data-driven, Analytical Reports on a Monthly Basis to Help You Understand What We Have Been Doing and How Much Progress has Been Made so Far. The Reports Will Give You a Detailed Analysis of Traffic, Leads, and Keyword Rankings For the Last 30 Days. You Will Also Gain Organized Insights into Your Ranking History, Click-through Rate, Backlink Profile, and Other Associated Conversions.
We Can Help You Grow Your Dentist Business Online
We are a group of passionate individuals who are excited to design and develop strategic business solutions to help you make an impact and be ahead of the curve.
Dental digital marketing is the practice of spreading awareness for your brand and creating stronger relationships with your patients and target audience to grow your dental practice. Any dental marketing strategy aims to keep your practice ahead of the competition, attract more patients, and generate more revenue. Dental practices are increasingly turning to online marketing to appear in front of a broad audience as potential patients prefer searching online while looking for a dentist. At Autus, we employ some of the most tried-and-tested digital tactics, such as local SEO, social media marketing, email marketing, and link building, to allow your practice to reach a larger audience and forge lasting relationships with your existing patients.
Dentist SEO is an online marketing practice to help your dental website rank higher in search engine results to drive more traffic to the website and new patients to your clinic. Dental SEO includes industry-specific search engine optimization techniques that help dentists and dental practice owners grow their practice and keep new patients flowing. As an online dental marketing agency, we at Autus ensure implementing the best dentist SEO practices, such as dentist web designing and optimizing, keyword researching, writing SEO-friendly content for webpages, blogs and guest posts, building links, email marketing, social media marketing, and more, to increase your practice’s searchability and getting the top spot organically in the search engine result pages.
The first and foremost need to have a compelling SEO strategy for dentists is that it is an effective way to attract new patients to your practice. But there are a lot more benefits of SEO. When searching for a new dental practice online, 70% of searchers click on the top three results in a search engine result page, and more than 90% of people never go past the first page. SEO makes it easy for your potential patients to find you by placing you higher on the SERPs. It also brings in higher quality leads and better conversion rates to your practice. Remember, good SEO strategies give you a competitive edge to keep up with your competitors.
Dental digital marketing is all about optimizing the online presence of your dental practice to ensure Google flags you as a trusted source of information to the questions of the searchers. As every search engine wants to deliver the best possible results to their searchers, they consider many factors, including what’s on your web pages, presence of keywords in all your digital content, quality of your content, the age of your domain, loading speed of your web pages, mobile-friendliness of your website, number of backlinks, quality of those backlinks, the trustworthiness of the linking sites, and more. A dental marketer or a dental marketing agency creates and follows the best strategies to make your website easy to find by Google and your patients, considering all the above factors. They continuously try to improve your online marketing strategies so that you can appear higher in search results for the longest time possible.
The price dentists pay for acquiring leads will vary from one practice to another. While many dental practices get a massive flow of patients to their practice within a low budget, others spend thousands of dollars and still fail to get enough appointment calls. The success of your lead generation strategy highly depends upon the techniques and tools you use. When you partner with an experienced dental marketing agency, you get a better ROI than managing your dental digital marketing yourself or spending money upon hiring an average dental internet marketing service. At Autus, we believe in combining the right strategies, trends, and tools to bring more leads to our dental clients within their budgets.
The dentistry industry is highly competitive, and today, dental practices don’t rely on old methods like Yellow Pages. Currently, the most effective way to market a dental clinic is through digital marketing. As more than 85% of consumers use the internet to find a local dental clinic and around 70% of patients choose Google to research dental treatments, digital marketing gives dentists enormous opportunities to market their dental practice online and reach their prospective patients. Digital marketing improves the online visibility of a dental website, ranks it higher in search engines, and brings targeted and qualified leads while saving costs. A professional dental digital marketing agency like Autus helps you create unique digital marketing plans to reach your revenue goals.
The best part of search engine optimization is setting your budget according to your business goals. Dental SEO marketing is the practice of making your dental website more visible to the searchers who are looking for dentists in your area. To have an excellent online presence and to increase your domain authority, you must include SEO as an ongoing marketing expense for your practice. While hiring a dental SEO company, you can choose from several different paying methods, such as paying by project, paying monthly, paying hourly rates, and setting up a contract. A mid-sized dental practice owner generally prefers setting their SEO budget somewhere between $1000 to $3000 every month. And the price varies based on the recurring services they opt for, such as content creation, guest blogging, backlinking, site blogging, and more.
There is no specific budget for dental practice marketing. But marketing your dental practice online is anytime better than following traditional marketing techniques. If you started a new dental practice, spending between 20 to 30% of your gross revenue on marketing is a good investment. Your dental marketing cost highly depends upon the strategies you follow and the competition among dentists in the market. At Autus, we don’t have a one-size-fits-all dental marketing strategy, and we help you create your dental marketing budget.
We are near you
Spaces Penn Plaza 132 West 31st Street First Floor, New York 10001
57e Manley Rd, Whalley Range, Manchester M16 8WF, UK